The Met Gala, known formally as the Costume Institute Gala, is one of the most anticipated annual events in the fashion world. It is a fundraising gala for the benefit of the Metropolitan Museum of Art’s Costume Institute in New York City. But how did this glamorous event come to be?
The Early Days
The first Met Gala was held in 1948 and was organized by fashion publicist Eleanor Lambert. At the time, it was a simple midnight supper, and tickets cost just fifty dollars. Its original goal was to encourage donations from New York’s high society.
Building Momentum
Throughout the 1950s and 1960s, the event began to grow in stature, drawing attendees like Jacqueline Kennedy Onassis and other notable social figures. However, it remained, for the most part, a local New York society event.
The 1970s – A Turning Point
The Met Gala began to evolve into a global phenomenon when Diana Vreeland, former editor-in-chief of Vogue, joined as a consultant to the Costume Institute in 1972. She introduced ambitious themes and the event began to reflect the cultural zeitgeist.
The Anna Wintour Era
In 1995, Anna Wintour, another former Vogue editor-in-chief, became the chairperson of the event, a role she has maintained with great influence. Under her leadership, the Gala transformed into one of the most notable evenings around the globe. The guest list now includes Hollywood stars, acclaimed artists, and industry tycoons. Each year, the Gala’s theme inspires some of the most creative and buzzworthy outfits.
Iconic Themes and Fashion Moments
Each Met Gala has a theme that dictates the dress code and the exhibition it launches. Notable themes from the past include “Heavenly Bodies: Fashion and the Catholic Imagination” in 2018, “Camp: Notes on Fashion” in 2019, and “About Time: Fashion and Duration” in 2020. These themes often lead to grand sartorial statements, cementing fashion’s role in cultural conversation.
- Heavenly Bodies (2018): This theme inspired some divine interpretations of fashion, including Rihanna’s papal-inspired ensemble and Zendaya’s homage to Joan of Arc.
- Camp (2019): The camp theme was a celebration of the exaggerated and extravagant, exemplified by Lady Gaga’s multiple wardrobe changes on the red carpet.
The Met Gala has not only become a significant event for the art and fashion community, but it has also raised immense funds, with attendees paying up to $30,000 per ticket and tables going for $275,000. It raises millions annually, funding the museum’s exhibitions, acquisitions, and capital improvements.
The Role in Pop Culture
As the years have gone by, the Met Gala has transcended into a major pop culture phenomenon. The event is heavily covered by the media and occupies a significant place in popular culture. Celebrities often use the platform to make socio-political statements through fashion, sparking important conversations.
The Met Gala continues to be a fundraising event, yet it has morphed into something much larger—a true celebration of fashion’s artistic and narrative power. It is a night where fashion meets art, creativity knows no bounds, and every outfit tells a story.